Why Aren’t Your Texts More Fun?

His first texts made me laugh out loud. “Morning.. when you wake, do birds sing, wolves howl and cows moo like a Disney movie?”

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  • Why Aren’t Your Texts More Fun?

    His first texts made me laugh out loud. “Morning.. when you wake, do birds sing, wolves howl and cows moo like a Disney movie?”

  • How to Reduce Childhood Obesity With Text Messages

    What if SMS could be used to do something life changing—like reducing childhood obesity? For marketers of wellness products like ARMRA, Lemme, Sakara and Gruns, there is a goldmine of insight in the Greenlight Study.

  • How Attentive, Postscript, Klaviyo, Community, Listrak and MailChimp Compare

    I have managed a variety of SMS programs in various platforms. Some of these were a struggle; some were a breeze and the ease of management had a lot to do with the platform we were using. In this article I will break down the pricing and features of six popular SMS platforms: Attentive, Postscript,…

  • 6 Brands With SMS Programs You Can Learn From

    From social to email, competition for eyeballs is intensifying. So, what is the next best channel for growing brands? Enter SMS, the low-cost and increasingly effective channel that you should invest in now. I use the SMS search engine Tiny Texts to track every text that top brands send, and it provides insights into how often brands…

  • How Biden and Trump Use Texts To Fundraise

    For weeks President Joe Biden and Donald Trump have been egging each other on, daring each other to an in-person debate. Yesterday, the two finally set the date. Then each texted their bases to fundraise off the news…

  • The Super Bowl Marketing Moments You Didn’t See

    Yes a Super Bowl ad cost $7 million, but we saw lots of brands create their own Super Bowl moment for far less. We’re talking about text messages, and you could argue that a well-timed text from a brand you trust is an opportunity for a more personal and meaningful interaction. Tiny Texts tracks every…

  • How Alo Yoga Drove $40M in Sales with SMS

    It’s thousands of years old, but the ancient practice of yoga got a Beverly Hills makeover in ’07 when the founders at Alo Yoga merged wellness and stretch fabric, and cast Kendall Jenner as the brand’s face. Now Alo Yoga generates about $1 billion a year in sales, and their tech-savvy marketing team has dabbled…

  • The Best Texts We Saw This Black Friday Weekend

    We were watching for the most creative, attention grabbing, or just plain smart use of text during this mega shopping weekend. These are our 3 picks for the brands that sent the best Black Friday and Cyber Monday texts in 2023.