Category: Best Practices
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Why Aren’t Your Texts More Fun?
His first texts made me laugh out loud. “Morning.. when you wake, do birds sing, wolves howl and cows moo like a Disney movie?”
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6 Brands With SMS Programs You Can Learn From
From social to email, competition for eyeballs is intensifying. So, what is the next best channel for growing brands? Enter SMS, the low-cost and increasingly effective channel that you should invest in now. I use the SMS search engine Tiny Texts to track every text that top brands send, and it provides insights into how often brands…
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How Alo Yoga Drove $40M in Sales with SMS
It’s thousands of years old, but the ancient practice of yoga got a Beverly Hills makeover in ’07 when the founders at Alo Yoga merged wellness and stretch fabric, and cast Kendall Jenner as the brand’s face. Now Alo Yoga generates about $1 billion a year in sales, and their tech-savvy marketing team has dabbled…
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The Best Texts We Saw This Black Friday Weekend
We were watching for the most creative, attention grabbing, or just plain smart use of text during this mega shopping weekend. These are our 3 picks for the brands that sent the best Black Friday and Cyber Monday texts in 2023.